The Creating A Meaningful Brand workbook is a comprehensive step-by-step activity guide that will help you define and develop every aspect of your brand's foundation.
It will show you exactly how to create a well-executed brand that fully represents you and that instantly connects with your audience.
Using this workbook, you'll:
Learn the four (4) core elements of defining your Brand's Purpose and write yours out by using the guided activity
Develop your Brand Value using the brand positioning statement template which will help you connect with your audience.
Identify your brand's unique selling proposition using our Brand Sweet Spot model.
Learn the five (5) steps to discover your Brand Essence
Discover the Psychology behind Your Brand Colors
And so much more!!! (no kidding, included in the workbook are a bunch more tips and tricks to share)
A brand is not just a logo, website, or your business card...it's an experience. When you can confidently communicate your brand's essence to your audience, the process of connecting and converting them to clients becomes seamless!